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Hawkeye

Developed by BDC for the exclusive benefit of our retail clients

bdc property partners

HAWKEYE KNOWS WHAT MAKES YOUR BUSINESS TICK

‘HAWKEYE IS A MULTIFACETED TECHNOLOGY THAT HAS BEEN DEVELOPED BY BDC FOR THE EXCLUSIVE BENEFIT OF OUR RETAIL CLIENTS

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stop.plan.go.

As the name implies, Hawkeye ‘sees’ everything and when our clients engage BDC to manage their retail portfolio, every aspect of that business is put under the Hawkeye microscope.

This ground-breaking, data based system literally turns a retail business plan from a calculated guess into an exact science.

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HOW DOES HAWKEYE WORK?

We start with a full ‘Health-Check’ of your entire Retail Portfolio

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An in-depth, no nonsense look at how your business is travelling

Hawkeye’s “5–STAGE” evaluation process

The Hawkeye system was developed by the BDC team to ensure that each Retail Partner has had an in depth review of both their existing portfolio and potential growth strategies and involves a multi step onboarding process.

1

Onboarding

Onboarding which is account set up i.e. reporting (automated communication on deal status on all negotiations) sign off process, key stakeholders within the Retail business,  Strategy and implementation team leader and project manager are appointed

2

Biometric report

Biometric report is a complete genetic review of all stores in the portfolio looking at profitability, trading ecosystems, demographics and psychographics

3

Traffic Light report

Traffic Light report is a detailed action plan for each store based on the findings of step 2. they could be anything from close to relocate to renegotiate

4

Growth Strategy

The results of the Biometric report will determine the retail location characteristics that need to be replicated which will ultimately determine the next target locations. This is based on the Retail partners appetite and ability to expand

5

Documentation and Implementation

All actions are documented within Hawkeye which will then proactively manage all team members on each negotiation to ensure an efficient successful outcome. Hawkeye generates automatic emails and text messaging to keep everyone on point during all negotiations however the project team will be overseeing all aspects of delivery

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To find out more about Hawkeye

BDC are confident the “Hawkeye System” is the most comprehensive and detailed Retail Property Tool in Australia and worldwide

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WHAT IS HAWKEYE’S TRAFFIC LIGHT REPORT AND GROWTH STRATEGY?

The outcome is an individualised Traffic Light Report on the existing portfolio identifying actions in priority order for each individual existing location.

Together with the Growth Strategy we create timing and targets that guide the way forward.

‘Our attitude is that you can never know too much and with that in mind, we collect all relevant data, compile and analyse that data and create an action plan based on our findings’

Our Team of Professionals

The team have a combined retail property experience in excess of 200 years from running large retail companies to major landlord leasing teams. We have by far the most experienced professional strategy and implementation team in the country. Together with the Hawkeye system, we are with out question Australia’s leading retail property company.

deal team

Targeted Site Selection is our secret weapon of mass optimisation. Informed by Hawkeye’s growth strategy, we aim to pinpoint perfect
locations. The dynamic BDC Deal Team pride themselves on their practical and proactive approach.

Being at the right place at the right time is crucial so they make it their business to maintain monthly contact with all targeted centres and geographical locations.

With their finger on the pulse of retail real-estate, the Deal Team receive timely alerts of potential locations and are all over every opportunity that presents itself.

project team

The implementation and overseeing of Hawkeye’s day-to-day operations depends on our Project team. Skilled administration is the backbone of BDC’s seamless function.

Responsibilities include ensuring Hawkeye’s implementation of fully automated, individualised strategies and thorough project oversight.

From dealing with the minutiae of daily business including liasing with colleagues, to following through on landlord actions, letter of offers, preparing sign offs, paperwork etc, our Project team ensure that nothing is overlooked and best outcomes are achieved.

STRATEGY AND IMPLEMENTATION TEAM

Smart Rent and Lease Negotiators give BDC the X-Factor.

Combined with our team’s depth of knowledge, reputation, years of experience and solid industry relationships, our Strategy and Implementation team are a force to be reckoned with.

No-one else in the industry is as resolute as we are at the negotiating table.

MARKETING TEAM

We’re ready to create the ultimate ‘retail eco-system’. All effective marketing is based on meticulous research and after applying our Hawkeye Report to your company, BDC gain the insights required to inform a solid marketing strategy.

We were tired of using external agencies who consistently overpromised and under-delivered, so we built our own.

We are your multi-tasking business partner with the expertise to become your strategic consultants and specialists in everything digital, brand and marketing.

what our retail partners are saying

I have used BDC’s services for a number of years for our pharmacy customers in cases where it often fells like it is a small business owner taking on the world. With BDC’s direct access to the landlord decision makers and the strategy that BDC put in place, they have consistently achieved staggering results for our customers, sometimes up to 30% permanent rent reductions with institutional landlords. I wouldn’t use anyone else.
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Paul O’Sullivan
General Manager – Finance, Sigma Healthcare Limited
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